KB-12 is a communications group focused on creativity, technology and marketing research. We work as a distributed team — 300 employees work all over the world and launch projects in Canada, the USA, Europe and so forth. Our fruitful campaigns and customer feedback helped us get on the top of industry performance ratings: Russian association of communication agencies (RACA), Effie Awards, AdIndex Edition.
PRODUCT-MARKET FIT & SUPPORT FOR STARTUPS BY KB-12 GROUP
PRODUCT-MARKET FIT & SUPPORT FOR STARTUPS
BY KB-12 GROUP
BY KB-12 GROUP
We develop software to use it ourselves, and also to promote it. Over the 13 years of our startup accelerator studio we gave birth to plenty of projects —MarTech/AdTech/ResearchTech. Sooth to say, some are already dead. But through pain and suffering they gave us super-useful experience and taught us to start from scratch, what to do when product-market fit seems to be lost and when you end up with a point of no return.
THIS IS WHAT
Made our team well aware of the marketing and product challenges of Seed and A stage startups abroad, made us ready to ensure boosted international sales, which is fundamentally important in the venture market.
USE CASE 1. If you are an early stage startup and you need help with product-market fit, we will package your product and make a performance campaign to test hypotheses or lead generation.
USE CASE 2. If your startup is big enough and it needs support to enter new markets, we will set up SMM, CRM and targeting for you.
SERVICES PROVIDED BY KB-12 FOR STARTUPS
SERVICES PROVIDED
BY KB-12 FOR STARTUPS
BY KB-12 FOR STARTUPS
SEARCH FOR NEW PRODUCT NICHES
SEARCH AND RETENTION OF CUSTOMERS
RESEARCH, PRODUCT HYPOTHESES TESTING
WHAT AREAS DO WE HAVE EXPERTISE IN?
INTEGRATED CAMPAIGN
DIGITAL
STRATEGY
CREATIVE
PR
INFLUENCERS
BRANDING
SMM
MARKETING RESEARCH
PERFORMANCE AND MEDIA
CRM
ROADMAP
1
We'll discuss your startup checklist, the corresponding problems and the market
Your brief will end up in the hands of a team consisting of a product leader, an analyst and a manager extensively experienced in startups.
2
We'll fix our KPIs
Our work is measurable. From the get-go, we will discuss the goals in numbers.
3
We will crew a team of relevant experts together
The curators will build an implementation team of KB-12 employees in view of the required expertise.
4
We get a bonus
— if KPIs are reached
— if KPIs are reached
The basic fee forms the remuneration of our employees. If we demonstrate outstanding results and fulfill KPIs, we will add a success fee or a sales commission based on sales generated from marketing activity — the bonus depends on the type of project.
If you do not know Sasha Panov, you can contact the managing partner of this project Lisa Chernyagina on Telegram: @Vetach.
If you got to this lending, you most likely know Sasha Panov personally. Then you can text him yourself.
DISCUSS PRODUCT-MARKET FIT & SUPPORT OF YOUR STARTUP
