Impulse Neiry is a part of KB-12 corporate group with 3 marketing agencies and start-up accelerator based on them. As a data scientist, how do you handle this advertising and digital vibe?
It's cool to work in this atmosphere in general, there are pros and cons.
Pros: friendly vibe within the team, people are really social, creative and work on cool projects. It's very interesting for me to communicate with everybody as they are not from my industry. Same applies for others that find my field interesting, we chat and learn something new. It's some kind of knowledge-sharing within our company.
Cons: it's certainly easier for me to communicate with people from my industry, we are on the same page, and techies have some professional jokes. Again, it's not clearly a con as there is always something new happening around me and I really like to get deeper in it.
Does the fact that you are a part of KB-12 have any influence on your work?
There is a huge advantage – we use corporate resources for tasks we can't handle by ourselves. For example, there is a need for website -we just ask our web studio and guys with experience help us with that.
On top of it, we are working really close with Impulse Machine as they produce all VR-content for games. They are close at hand.
We are also constantly testing lots of different hypothesis and ask other KB-12 units staff at our Moscow office to test new games or mechanics. Guys always help us with that.
What people do you have in the team?
We have manager that is covering overall product, chief commercial and technical officers, neurophysiologists that are responsible of biological support of the startup and data scientists – we are in charge of tech support, analytics, result output, making charts etc.